Amazfit has officially introduced the Amazfit Active Max smartwatch to the Indonesian market. This new wearable targets active users who seek a large display, long-lasting battery life, and comprehensive health and sports features in one device.
Carrying the slogan “Built Bigger. Built For More.”, the Amazfit Active Max reinforces the brand’s commitment to delivering advanced technology at competitive prices. It appeals to outdoor enthusiasts, regular exercisers, and individuals requiring a versatile smartwatch for everyday use.
Robust Design and Large, Bright Display
The Amazfit Active Max stands out with its sturdy yet modern design. It features a 1.5-inch AMOLED screen, offering a sharp resolution of 480 x 480 pixels and a pixel density of 323 PPI. The display can reach a brightness level of up to 3,000 nits, ensuring excellent visibility even under direct sunlight.
Thanks to the larger screen compared to most smartwatches, users can easily monitor vital statistics such as running pace, heart rate, workout repetitions, and map navigation without interrupting their activities. The display is also highly responsive and clear, enhancing the visual experience during both workouts and daily wear.
Exceptional Battery Performance for Extended Use
Battery life is a major highlight of the Amazfit Active Max. Equipped with a 658 mAh battery, the smartwatch can last up to 25 days under typical usage patterns. Under intensive use, the battery life remains solid at approximately 13 days.
For outdoor activities using GPS—such as running, cycling, or hiking—the watch operates continuously for up to 64 hours. When GPS mode is combined with music playback, users can enjoy up to 22 hours of uninterrupted use. This battery endurance makes the Active Max ideal for users who spend long periods engaged in outdoor pursuits.
Comprehensive Sports Modes and Intelligent Coaching
The smartwatch supports over 170 different sports modes, covering a wide range of activities including cardio, strength training, yoga, pilates, running, cycling, hiking, and trail running. This extensive support caters to various fitness preferences and goals.
Amazfit Active Max is also equipped with Zepp Coach, an AI-driven personal coaching feature. It customizes workout recommendations, adjusts training intensity, and guides users through recovery phases based on their individual performance and condition. This intelligent coaching system promotes more structured and effective training programs.
Offline Music and Map Features for Freedom Outdoors
Storage capacity on the Active Max includes 4 GB of internal memory, allowing users to store music, podcasts, and offline maps directly on the device. This enables workout sessions without the need to carry a smartphone.
By connecting Bluetooth earphones or TWS devices to the watch, users can enjoy their favorite audio content hands-free. The offline map functionality enhances navigation during outdoor activities and even provides access to over 2,000 global ski resort maps, catering to travelers and outdoor sports enthusiasts alike.
Extensive Health Monitoring Around the Clock
The Amazfit Active Max delivers 24-hour health tracking, featuring continuous heart rate monitoring, sleep analysis, blood oxygen saturation (SpO₂) measurement, stress level detection, and heart rate variability (HRV) evaluation.
It also offers BioCharge™ Energy Monitoring, which estimates the body’s energy levels by analyzing activity, sleep quality, stress, and HRV data. This helps users better understand their physical condition and determine optimal timings for workouts or rest.
Smart Daily Features to Stay Connected
Beyond fitness and health, the smartwatch includes smart features such as Bluetooth calling, supported by built-in speakers and microphones. For Android users, quick reply options allow message responses directly from the watch.
These capabilities ensure that users can stay connected without constantly accessing their smartphones, enhancing convenience during work, exercise, or outdoor activities.
Availability and Pricing in Indonesia
In Indonesia, the Amazfit Active Max is offered in a Black color option. It retails at approximately IDR 2,899,000, which converts to around $190 USD. The device is available through official Amazfit channels, including online marketplaces and physical retail partners across the country.
The combination of a large, bright display, super-long battery life, a broad range of sports and health features, and smart connectivity make the Amazfit Active Max a compelling choice for active users in Indonesia. It strengthens Amazfit’s position as a leading smartwatch brand catering to fitness enthusiasts and everyday users seeking reliable wearable technology.
