
Poco officially launched its latest flagship smartphones, the Poco F8 Ultra and Poco F8 Pro, in Indonesia on February 4, 2026. This event marks the global release of these devices following their initial debut in Bali in November 2025. Both models offer premium features but come in distinct designs and price points.
The Poco F8 Ultra is positioned as the top-tier option, priced around IDR 11.9 million (approximately $760). Meanwhile, the Poco F8 Pro caters to a more budget-conscious crowd with a starting price near IDR 8.9 million (around $570). These smartphones cater to different user preferences while maintaining flagship performance levels.
Distinctive Audio Collaboration with Bose
A key differentiator between the two phones is their audio system developed in collaboration with Bose, a well-known American audio company. The Poco F8 Ultra features a “Sound by Bose” logo integrated into its camera module area. Next to the camera setup, it houses a circular subwoofer with a mesh pattern resembling professional speaker grills, designed to enhance bass output for richer sound.
On the other hand, the Poco F8 Pro adopts a minimalist approach. Its Bose logo is simply printed on the back panel without additional external speaker hardware. It relies on a dual stereo speaker setup (2.0 configuration), whereas the F8 Ultra comes with a more elaborate three-speaker arrangement (2.1 configuration). This setup makes the F8 Ultra superior for immersive audio experiences.
Unique Denim Finish on Poco F8 Ultra
Visually and tactilely, the Poco F8 Ultra stands out with its Denim Blue variant, which employs third-generation nanotech material on its rear body. This textured surface mimics denim fabric, providing a slightly rough yet secure grip. Aside from enhancing handling comfort, this finish effectively reduces fingerprint smudges and adds a luxurious feel that sets it apart from typical flagship smartphones with smooth glass backs.
Conversely, the Poco F8 Pro opts for a classic design with a smooth glass back featuring a glossy finish. While elegant and modern, this makes the phone somewhat slippery to hold, which could be a concern during prolonged use.
Compact vs. Large Display: Ergonomics and User Convenience
The Poco F8 Pro boasts a more compact form factor, sporting a 6.59-inch screen and weighing about 206 grams. Its size makes it ideal for one-handed use, allowing easier thumb reach across the display for comfortable scrolling and typing.
In contrast, the Poco F8 Ultra has a larger 6.9-inch screen and weighs a bit heavier at 218 grams. This bigger footprint feels solid and is better suited for two-handed operation, especially for users who consume multimedia content or engage in mobile gaming.
Flagship Performance with Different User Personas
Both models deliver flagship-grade specifications, but their designs and feature sets indicate distinct target audiences. The Poco F8 Ultra appeals to users looking for an all-out premium smartphone that combines bold design, unique finishing, and top-tier audio capabilities. Its emphasis on robustness and audiophile-grade sound positions it as a device for enthusiasts and multimedia consumers.
The Poco F8 Pro, meanwhile, is tailored for those who prefer a smaller, minimalist smartphone without sacrificing elegance or high-end performance. It balances portability with premium features, making it a versatile choice for everyday users who value comfort and style.
Summary of Key Specifications and Features
| Feature | Poco F8 Ultra | Poco F8 Pro |
|---|---|---|
| Price (Indonesia) | IDR 11.9 million (~$760) | IDR 8.9 million (~$570) |
| Display Size | 6.9 inches | 6.59 inches |
| Weight | 218 grams | 206 grams |
| Rear Finish | Nanotech denim texture | Glossy glass |
| Audio System | Bose 2.1 speakers + subwoofer | Bose 2.0 dual stereo speakers |
| Audio Branding Location | Camera module | Back panel (printed logo) |
Poco’s dual-launch strategy in Indonesia offers consumers more options within the flagship segment, addressing different design preferences, ergonomic needs, and audio quality expectations. The collaboration with Bose enhances audio experiences, a notable upgrade for users concerned with sound fidelity.
The Poco F8 Ultra and Poco F8 Pro represent the brand’s commitment to raising the bar in affordable flagship smartphones. Their arrival in Indonesia underscores the growing demand for premium mobile devices at accessible prices, equipped with unique material innovations and enhanced multimedia capabilities.




