Official iPhone 17 Prices Ease on 20 April 2026, Older Models Edge Higher Again

Author: Qoo Media

The latest price checks in Indonesia’s official distribution channels show a mixed picture for the iPhone lineup. While several iPhone 17 variants have moved lower, some older models have gone up again, creating a market where pricing no longer moves in one direction across generations.

This pattern is most visible in the premium segment, where the iPhone 17 series still sits at a high level but has become slightly more accessible in selected configurations. At the same time, the official market is also showing renewed increases for certain iPhone 16 and iPhone 15 units.

Newer iPhone 17 models face price adjustments

Among the clearest changes, the iPhone 17 256 GB has dropped by Rp 100.000 to Rp 17.149.020 from Rp 17.249.000. The iPhone 17 Pro 512 GB also saw a larger cut, moving down by about Rp 300.000 to Rp 27.929.020 from Rp 28.249.000.

Other variants remain in the premium bracket, but their listed prices now sit at different levels depending on storage. The iPhone 17 512 GB is priced at Rp 21.804.020, while the iPhone Air 256 GB is listed at Rp 16.829.000.

Official price list across the iPhone 17 family

Distributor listings such as BliBli still show a broad spread of prices across the series based on capacity. The iPhone Air 512 GB is marked at Rp 21.069.020, and the iPhone Air 1 TB sits at Rp 25.224.220.

For the Pro lineup, the iPhone 17 Pro 256 GB is priced at Rp 23.519.020, while the iPhone 17 Pro 1 TB reaches Rp 32.584.020. At the top end, the iPhone 17 Pro Max 256 GB is listed at Rp 25.724.020, the 512 GB version at Rp 30.134.020, and the 2 TB model at Rp 43.799.000.

A simple recap of the official prices per 20 April 2026 is as follows:

  1. iPhone 17 256 GB: Rp 17.149.020
  2. iPhone 17 512 GB: Rp 21.804.020
  3. iPhone Air 256 GB: Rp 16.829.000
  4. iPhone Air 512 GB: Rp 21.069.020
  5. iPhone Air 1 TB: Rp 25.224.220
  6. iPhone 17 Pro 256 GB: Rp 23.519.020
  7. iPhone 17 Pro 512 GB: Rp 27.929.020
  8. iPhone 17 Pro 1 TB: Rp 32.584.020
  9. iPhone 17 Pro Max 256 GB: Rp 25.724.020
  10. iPhone 17 Pro Max 512 GB: Rp 30.134.020
  11. iPhone 17 Pro Max 2 TB: Rp 43.799.000

Older models move in the opposite direction

While the newest series recorded downward adjustments, some previous-generation devices turned more expensive. The iPhone 16 512 GB rose by Rp 300.000 and is now listed at Rp 20.579.000 compared with the previous week.

The iPhone 15 512 GB followed a similar trend. Its current price is Rp 17.999.000, which is about Rp 200.000 higher than the earlier Rp 17.729.000 level.

This shows that official reseller pricing does not always shift evenly from one generation to another. A newer model can ease in price when distributors adjust stock, while older units may become pricier if supply tightens.

iPhone 16 and iPhone 15 remain available in official channels

The official market still carries several options from the iPhone 16 and iPhone 15 series. Their prices vary widely depending on model tier and storage, giving buyers multiple points of entry across the lineup.

In the iPhone 16 family, the 16e 128 GB is listed at Rp 10.749.000. The iPhone 16 128 GB is priced at Rp 14.699.000, and the iPhone 16 Plus 128 GB is shown at Rp 16.499.000.

For higher storage, the iPhone 16 Plus 256 GB stands at Rp 18.749.000. In the Pro range, the iPhone 16 Pro 512 GB is priced at Rp 23.499.000, while the iPhone 16 Pro 1 TB is listed at Rp 27.999.000. The iPhone 16 Pro Max 512 GB is marked at Rp 23.770.000, and the 1 TB version is at Rp 27.650.000.

The iPhone 15 range is also still present. The 128 GB model is listed at Rp 12.249.000, while the 512 GB version is priced at Rp 17.999.000.

These figures were compiled from official distributor sites and can serve as a reference for consumers comparing generations, especially those watching whether the iPhone 17’s recent decline will continue or whether older models will keep moving in the opposite direction.

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