April pricing at iBox shows a sharper split across Apple’s lineup, with the biggest change appearing in the premium tier. The most notable move is the iPhone 16 Pro Max 1 TB, which fell by Rp 2.150.000, while one iPhone 17 Pro Max variant moved in the opposite direction.
The latest official distributor data also shows that consumer attention has shifted toward the iPhone 15, iPhone 16, and iPhone 17 series. That change is reflected not only in the new pricing but also in the growing scarcity of older models on the official display.
Premium models see the clearest price shift
The steepest correction in this update belongs to the iPhone 16 Pro Max 1 TB. It was listed at Rp 29.499.000 on 6 April 2026, then dropped to Rp 27.650.000, making it the largest price cut among the models still available through the official channel.
At the other end of the movement, the iPhone 17 Pro Max 512 GB recorded the only increase in this period. Its price rose from Rp 29.349.000 to Rp 30.249.000, a change that is linked to strong demand and the possibility of limited stock.
iPhone 17 series remains the main spotlight
The iPhone 17 family continues to draw attention because it offers a wide price range across regular, Air, and Pro Max models. The lineup includes multiple storage options, with the highest-priced variant sitting at the top of the official list.
Here are the iPhone 17 prices available at iBox:
- iPhone 17 256 GB: Rp 17.249.000
- iPhone 17 512 GB: Rp 21.999.000
- iPhone Air 256 GB: Rp 16.499.000
- iPhone Air 512 GB: Rp 21.099.000
- iPhone Air 1 TB: Rp 25.219.000
- iPhone 17 Pro 512 GB: Rp 28.249.000
- iPhone 17 Pro 1 TB: Rp 32.999.000
- iPhone 17 Pro Max 256 GB: Rp 25.749.000
- iPhone 17 Pro Max 512 GB: Rp 30.249.000
- iPhone 17 Pro Max 2 TB: Rp 43.999.000
Among these models, the iPhone 17 Pro Max 2 TB holds the highest price in the series. That position shows that the ultra-premium segment still has a clear place in Apple’s official retail market.
iPhone 16 pricing remains mixed
The iPhone 16 series also shows noticeable variation, although not every model moved in the same direction. The most prominent attention still falls on the Pro Max variant because it absorbed the largest adjustment.
The official iPhone 16 prices listed at iBox are:
- iPhone 16e 128 GB: Rp 10.749.000
- iPhone 16 128 GB: Rp 14.549.000
- iPhone 16 512 GB: Rp 20.369.000
- iPhone 16 Plus 128 GB: Rp 16.499.000
- iPhone 16 Plus 256 GB: Rp 18.749.000
- iPhone 16 Pro 512 GB: Rp 23.499.000
- iPhone 16 Pro 1 TB: Rp 27.999.000
- iPhone 16 Pro Max 1 TB: Rp 27.650.000
Within this group, the iPhone 16e 128 GB sits as the most affordable option. Meanwhile, the iPhone 16 Pro 1 TB and iPhone 16 Pro Max 1 TB remain positioned in the upper tier, even after the sharp adjustment to the Pro Max model.
Older series still offer a lower entry point
For buyers looking for a more accessible route into Apple’s ecosystem, the iPhone 15 series remains available as the cheaper alternative. Every listed model in this lineup sits below the pricing of the iPhone 16 Pro and iPhone 17 Pro families.
The iPhone 15 prices are as follows:
- iPhone 15 128 GB: Rp 11.999.000
- iPhone 15 256 GB: Rp 14.199.000
- iPhone 15 512 GB: Rp 17.729.000
This range keeps the iPhone 15 relevant for shoppers who want an Apple device without entering the latest flagship price bracket. It also acts as a middle ground between mainstream pricing and the more expensive premium models now dominating the official shelves.
Availability of older products is also narrowing. The reference notes that iPhone 13 and iPhone 14 are not yet displayed in the official store, which suggests that remaining stock for those series is increasingly limited.