ASUS ROG Innovates by Merging Sports Performance with Advanced Gaming Technology

ASUS Republic of Gamers (ROG) recently blended sports and gaming culture in Indonesia through its innovative event, “ROG Community Gathering: Padel & Play.” Held in Jakarta on December 6, the event brought together gaming enthusiasts from diverse communities to experience padel, a rising sport, alongside the latest gaming technology. This hybrid approach targets active, modern lifestyles, matching the evolving interests of young gamers.

ASUS ROG designed the event not only to focus on gaming but to encourage healthy living among gamers. Country Manager Lenny Lin emphasized, “ROG Community is a vital pillar in keeping us relevant as Indonesia’s top gaming brand.” The event reflects ROG’s push to integrate esports culture with physical activity.

Community Collaboration for Lifestyle Innovation

Several gaming communities joined the gathering, including ARAI (ASUS ROG Ally Indonesia) and Xbox Indonesia, enhancing cross-community engagement. The presence of these groups underscored how ROG leverages community strength to foster deeper connections among gamers. Through activities like padel coaching and fun tournaments, ROG promotes camaraderie, sportsmanship, and wellness.

Lin further explained that combining gaming with sports resonates with the younger generation’s desire for multi-dimensional hobbies. This synergy not only inspires gamers to be active but also expands the ROG brand’s relevance beyond traditional gaming contexts.

Insightful Talkshow on ROG Ally X

The event featured a talkshow hosted by Rivaldo Santosa, Co-Founder of The Lazy Monday, alongside Bachrul Alam from TUF Kalcer Partner. They discussed the ROG Ally X, ASUS ROG’s latest handheld gaming PC gaining popularity. Attendees learned how the device delivers powerful gaming performance within a compact design, optimized for extended play with impressive energy efficiency.

The flexibility of ROG Ally X appeals to gamers keen on gaming anytime, anywhere without compromising graphic quality or speed. This approach signals ROG’s commitment to portable gaming innovation meeting real-world user demands.

Hands-On Experience with 2025 ROG Devices

Participants had exclusive access to new ASUS ROG gaming laptops and handhelds, including:

  1. ROG Strix G16 (2025): Powered by Intel® Core™ Ultra 9 Processor and GeForce RTX™ 5080 GPU for peak gaming performance.
  2. ROG Zephyrus G16 (2025): Slim, premium design suited for daily use and intense gaming sessions.
  3. ASUS TUF Gaming A15: Durable laptop offering consistent performance for competitive gamers.
  4. ROG Ally and ROG Ally X: Highly portable handheld gaming PCs gaining traction among mobile gamers.

This product showcase allowed the community to directly engage with evolving technologies, emphasizing ROG’s drive towards both superior performance and user comfort.

Padel Coaching and Tournament Boost Community Spirit

Central to the event were padel coaching sessions led by professional trainers, welcoming all skill levels. This inclusive approach helped bridge gaming enthusiasm with active sport participation. The subsequent tournament created a friendly, spirited atmosphere for gamers to compete and bond.

ASUS ROG provided a total prize pool equivalent to approximately $1,300 USD, adding competitive excitement and encouraging participation. This blend of sport and play illustrates ROG’s goal of fostering holistic gamer experiences.

ROG Community: Indonesia’s Largest Gamer Network

ASUS ROG’s community in Indonesia comprises over 55,000 members nationwide. Since entering Indonesia in 2006 and securing market leadership since 2015, ROG’s ecosystem supports gamers with a wide range of products covering laptops, PCs, motherboards, graphics cards, monitors, routers, smartphones, audio devices, and peripherals.

The community acts as a platform for gamers to share, connect, and join future events, reflecting ROG’s philosophy of building more than a consumer base—creating an engaged user ecosystem that drives innovation.

Gamers throughout Indonesia are encouraged to join the ROG Community, where they can experience upcoming technology and contribute to the brand’s journey. Integrating sport and gaming demonstrates ASUS ROG’s forward-thinking approach to evolving gamer lifestyles and community building.

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