Ai+ has officially expanded its smart device lineup in India with the launch of the RotateCam 4G, a smartwatch that tries to stand out in the budget wearable segment with an unusual feature set. The biggest highlight is a built-in 2MP camera that can rotate 180 degrees, while 4G SIM support lets the watch work independently without staying tied to a smartphone.
The launch positions RotateCam 4G as more than a basic fitness watch. According to the product information summarized by Beebom from Ai+, the smartwatch also supports Google Play Store, which opens the door to downloading apps directly on the wrist.
A camera setup rarely seen in this price class
The rotating camera is the feature most likely to draw attention. Ai+ places the 2MP camera under the watch dial, and the unit can be pulled out and flipped to face either direction.
That design gives the watch a dual-use function for selfies, quick photos, or forward-facing shots, which is still uncommon in affordable smartwatches. It also pushes the device closer to a standalone communication gadget than a conventional fitness-focused wearable.
The company has not fully detailed whether the camera enables two-way video calling, although similar functionality appeared on the Ai+ NovaWatch Kids 4G. That leaves some features open until more hands-on testing becomes available.
What has been confirmed so far
Ai+ has revealed several hardware details that help define the watch’s place in the market. The RotateCam 4G comes with a 1.75-inch AMOLED display, IP68 dust and water resistance, and 4G LTE SIM support for cellular use.
It also includes 2GB of RAM and 16GB of internal storage, which should help with app installation and general multitasking. The chipset and operating system have not yet been fully disclosed in the launch material, so performance expectations still depend on later reviews.
The 1,520mAh battery is another notable point. That capacity is large for a smartwatch, and Ai+ says it is higher than the battery found in other devices in the NovaWatch family.
Google Play Store support may be a key differentiator
One of the most important additions is access to the Google Play Store. On a budget smartwatch, that can make a major difference because it allows users to install apps directly instead of relying on a closed software ecosystem.
If software support is stable, the watch could handle communication tools, entertainment apps, and utility features more flexibly than many entry-level models. Still, real-world usability will depend on how well the hardware and software are optimized together.
Confirmed Ai+ RotateCam 4G specifications
| Feature | Details |
|---|---|
| Display | 1.75-inch AMOLED |
| Camera | 2MP rotating camera |
| Rotation | 180 degrees |
| Connectivity | 4G LTE SIM |
| Memory | 2GB RAM |
| Storage | 16GB internal storage |
| Battery | 1,520mAh |
| Durability | IP68 |
| App support | Google Play Store |
| Price | $60 approximately |
Pricing and availability in India
Ai+ has set the price of the RotateCam 4G at Rs 4,999, which converts to about $60. The smartwatch will reportedly come in three color options, and the first sale is expected to begin in early May in India.
An exact sale date has not yet been announced, so buyers will still need to wait for final retail details. Even so, the pricing places the watch squarely in the affordable category, where unusual features often matter more than premium materials.
How Ai+ is trying to separate itself from rivals
The smartwatch market is crowded, especially at the lower end, where many devices share similar shapes and software limitations. Ai+ appears to be using hardware novelty to build an identity, and the RotateCam 4G is a clear example of that approach.
The company launched the watch alongside the Ai+ Nova 2 5G, Nova 2 Ultra 5G, and other products such as the PulseTab tablet and NovaPods Beats and Air earbuds. That broader launch suggests Ai+ is building a wider device ecosystem rather than relying on a single product category.
For consumers in India who want a low-cost smartwatch with standalone cellular access, the RotateCam 4G offers a combination that is still rare in this segment. Its rotating camera, SIM-based 4G support, Play Store access, and large battery make it one of the more distinctive budget wearables currently announced.
