Vivo has updated smartphone prices in Indonesia as of April 14, 2026, and the biggest increase reaches about $49 at the current exchange context. The sharpest jump hits the Vivo V60 Lite 8 GB/256 GB, which rises from around $274 to about $323, making it the most affected model in the latest adjustment.
The price revision also touches several Y-series and V-series variants, while a few models remain unchanged. Vivo said the changes are being applied selectively and gradually, with higher component costs, especially RAM, storage, and chipsets, cited as the main drivers behind the move.
What changed and which model got hit hardest
The most notable increase appears in the Vivo V60 Lite 8 GB/256 GB, which climbs by roughly $49 from about $274 to about $323. That puts it above many rivals in the midrange segment, especially for buyers who track every small price gap before making a purchase.
Another V60 Lite variant, the 8 GB/128 GB model, also sees a meaningful adjustment. Its price moves from about $249 to around $286, showing that the entire Lite lineup is feeling the pressure rather than only a single configuration.
The 5G version is not exempt either. The Vivo V60 Lite 5G 8 GB/256 GB increases from about $336 to roughly $367, while the 12 GB/512 GB trim stays listed at around $367.
Selected Vivo price changes in Indonesia
- Vivo Y19sGT 5G 6 GB/128 GB: about $135, up from about $123
- Vivo Y19sGT 5G 8 GB/256 GB: about $172, up from about $148
- Vivo V60 Lite 8 GB/128 GB: about $286, up from about $249
- Vivo V60 Lite 8 GB/256 GB: about $323, up from about $274
- Vivo V60 Lite 5G 8 GB/256 GB: about $367, up from about $336
- Vivo V60 Lite 5G 12 GB/512 GB: about $367
Why Vivo is raising prices
Vivo Indonesia’s PR Manager, Alexa Tiara, confirmed that the adjustment is not being applied across the board. She said the company is making “selective and gradual” changes that depend on product specification, cost structure, and market segment.
According to Alexa, the main pressure comes from core component costs, including RAM, storage, and chipsets. She also pointed to rising global memory prices, which continue to be influenced by tighter supply conditions in the market.
How the new pricing affects buyers
For shoppers, the new pricing makes comparison shopping more important, especially in Vivo’s V-series lineup. The gap between capacities now looks more pronounced, so buyers may need to decide whether the jump in storage is worth the extra cost.
The price move also reinforces a broader trend in the smartphone market, where retail prices can shift quickly when input costs rise. Vivo’s Y series still serves as the entry-level option, while the V and X families remain positioned for midrange and premium buyers.
Vivo’s current positioning in the market
At the lower end, Vivo continues to list models such as the Y05 4 GB/128 GB at around $99 and the Y04s 4 GB/64 GB at about $90. In the upper tiers, the company keeps the V60 at around $515, the X200 Pro at about $1,111, and the X Fold 5 at roughly $1,543.
That spread shows how Vivo still covers a wide price ladder, from budget-friendly phones to foldables. The latest increase, however, places extra attention on the V60 Lite series, which now carries a noticeably higher entry point for Indonesian buyers watching the middle segment most closely.