Nokia is set to challenge the mid-range smartphone market with the launch of the Lumia Max 2025. This new device targets users who seek high specifications without paying a premium price, with prices starting around Rp3 million (approximately $200).
The Lumia Max 2025 comes in two variants. The standard model offers 8GB of RAM and 256GB storage, priced between Rp3.1 to Rp3.5 million ($207 to $234). The higher-end version features 12GB RAM and 512GB storage, costing close to Rp4 million ($267). This range provides consumers flexibility according to their budget and needs.
Modern Design and Display Technology
Nokia retains the iconic Lumia design with bright colors and a clean, minimalist look. The body combines glass material with an IP68 rating, ensuring resistance to water and dust, ideal for active outdoor users. The phone sports a 6.67-inch Super AMOLED display with a 120Hz refresh rate, delivering smooth visuals for scrolling, gaming, and video playback. With its sharp resolution, the screen offers comfortable viewing for long sessions.
Powerful Performance and Camera Features
The Lumia Max 2025 runs on the Qualcomm Snapdragon 870 chipset, known for stable and efficient performance suitable for heavy apps and multitasking. Its effective heat management supports sustained usage without throttling. The device uses Android 15 with a near-stock interface, allowing for a clean, fast experience with minimal pre-installed apps and quicker security updates.
A standout feature is the 108MP main camera with optical image stabilization (OIS). This setup helps capture sharp photos and steady videos, particularly in low-light conditions or when filming on the move. It caters to users who frequently shoot photos and videos without extra equipment.
Battery Life and Charging
Equipped with a large 6000mAh battery, the Lumia Max 2025 supports prolonged usage without frequent recharging. The phone also includes 45W fast charging, enabling quick power top-ups to keep the device ready for use in a short time.
Competitive Positioning
Combining AMOLED display, Snapdragon 870, a 108MP camera, clean Android OS, and a sizable battery, Nokia aims to offer a balanced and compelling package in the mid-range segment. If the rumored prices hold true, the Lumia Max 2025 could be a practical choice for users who want solid performance without paying for unnecessary extras.
Nokia’s renewed effort shows the brand’s commitment to staying relevant by blending legacy design with modern technology. The Lumia Max 2025 goes beyond tapping nostalgia, presenting a complete smartphone experience at more accessible pricing. Official announcements will clarify detailed specifications and market availability, especially for Indonesia.
