Xiaomi’s smartphone lineup in Indonesia now stretches from entry-level models priced at Rp1 millions to flagship devices that reach Rp22.999.000. That wide spread shows how the company continues to serve first-time buyers, midrange shoppers, and premium users within one market strategy.
The most expensive end of the lineup is led by Xiaomi 17 Ultra, which is offered at Rp19.999.000 for the 16GB/512GB variant and Rp22.999.000 for the 16GB/1TB model. Just below it, Xiaomi 17 is listed at Rp14.999.000 for the 12GB/256GB version, while Xiaomi 15 is priced at Rp11.999.000 for the 12GB/256GB configuration.
Premium models and high-end features
At the upper tier, Xiaomi also keeps several other models in play. Xiaomi 15T Pro comes in at Rp10.499.000 for the 12GB/512GB variant, while Poco F8 Ultra is priced at Rp11.999.000.
Other premium choices include Poco F7 Ultra at Rp9.599.000, Poco F8 Pro at Rp8.999.000, Xiaomi 15T at Rp7.499.000, and Poco F7 Pro at the same Rp7.499.000 price point. These models show that Xiaomi is not limiting its premium push to a single flagship line.
Xiaomi 17 is reported to use a 6.3-inch LTPO OLED display with a peak brightness of 3,500 nits. It also carries the Snapdragon 8 Elite Gen 5 chipset and a 6,330 mAh battery with 100W fast charging, according to information cited from kabarcirebon.pikiran-rakyat.com.
The Leica collaboration remains part of Xiaomi’s flagship camera strategy, while Xiaomi 15 Ultra continues to hold a strong position with a 1-inch camera sensor and Snapdragon 8 Elite chipset, as reported by suara.com. Xiaomi 15 Ultra is available at Rp16.999.000 for the 16GB/512GB variant.
A crowded midrange with many choices
Between the premium models and the cheapest phones, Xiaomi has packed the middle of the market with a long list of devices. Poco X8 Pro Max sits at Rp6.499.000, followed by Redmi Note 15 Pro+ 5G and Poco F7, both priced at Rp5.999.000.
The next tier includes Redmi Note 14 Pro+ 5G at Rp5.499.000, Poco X7 Pro 5G at Rp5.199.000, Poco X8 Pro at Rp4.799.000, Redmi Note 15 Pro 5G at Rp4.699.000, and Redmi Note 14 Pro 5G at Rp4.399.000. This section of the lineup gives buyers several steps to choose from before moving into the flagship class.
Below that, Xiaomi still offers strong options for users who want 5G access without entering the top segment. Poco X7 5G is priced at Rp3.399.000, Redmi Note 15 5G at Rp3.299.000, and Redmi Note 14 5G at Rp3.199.000.
The list continues with Poco M7 at Rp2.649.000, Redmi Note 15 at Rp2.599.000, Poco M7 Pro 5G at Rp2.599.000, Redmi 15 at Rp2.499.000, and Redmi Note 14 at Rp2.399.000. The pricing gap between these models stays relatively tight, which gives consumers more room to adjust their choice based on budget and feature needs.
Entry-level devices still anchor the lineup
Xiaomi’s cheapest phones remain an important part of its market reach. POCO C71 is sold at Rp1.399.000, while Redmi A5 is priced at Rp1.599.000.
Other affordable models include Redmi A7 Pro at Rp1.649.000, Poco C85 at Rp1.949.000, Redmi 15C at Rp2.049.000, and Poco M6 at Rp2.099.000. These prices confirm that Xiaomi still keeps a low entry point for users looking for a budget-friendly device.
Added value for selected buyers
Xiaomi also uses bonuses to make certain purchases more attractive. During the period from 1 to 30 April 2026, Xiaomi Official Store offers ecosystem product bonuses for buyers of the Xiaomi 17 series.
One of the items mentioned is the Xiaomi Smart Band 9 Pro, while Xiaomi 17 Ultra buyers can also receive a Photography Kit valued at Rp1.299.000. This approach shows that Xiaomi is competing not only through pricing, but also by adding extra benefits around its flagship phones.