Ai+, a rising technology brand from India, is expanding its product lineup beyond smartphones. The company recently launched a new range of affordable audio devices and smartwatches under the NovaPods and NovaWatch series. These products will be available for purchase starting February 27 through Flipkart.
This move marks Ai+’s strategic effort to create a connected ecosystem of devices that enhance daily user activities. By entering the audio and wearable markets, Ai+ aims to support music listening and health monitoring needs.
NovaPods: Diverse Audio Options for Different Budgets
Ai+ introduced three models within the NovaPods audio lineup: NovaPods Clips, NovaPods Pro, and NovaPods Go. Although catering to different pricing tiers, all models share core hardware features. Each earbud incorporates 10mm dynamic drivers and carries an IPX4 rating, making them resistant to splashes and sweat. This durability suits users who engage in light workouts or outdoor activities in light rain.
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NovaPods Clips is the premium earbud model priced at approximately $48 USD. Unlike conventional in-ear styles, these earbuds feature an open-ear design. The earbuds rest around the ear rather than inside the ear canal, allowing users to stay aware of environmental sounds. This design promotes safety during outdoor movement.
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NovaPods Clips offer six hours of continuous music playback on a single charge. When combined with the charging case, total usage extends to 16 hours. Connectivity is facilitated via Bluetooth 6.0, supporting low latency around 50 milliseconds for smooth video watching and gaming. Touch controls enable effortless operation without needing to access the smartphone.
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NovaPods Pro, positioned in the mid-tier segment and priced near $24 USD, takes a conventional in-ear shape. Its standout feature is Active Noise Cancellation (ANC) capable of reducing ambient noise by up to 40dB. This function allows users to focus more on music or phone calls by minimizing background disturbances.
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The Pro model includes six microphones that enhance environmental noise suppression during calls, ensuring voice clarity even in noisy surroundings. Battery life reaches five hours per charge and extends to an impressive 30 hours with the charging case. Its latency is slightly reduced to 45 milliseconds and it supports simultaneous connection to two devices.
- For budget-conscious consumers, the NovaPods Go costs around $8.50 USD. This entry-level model forgoes ANC, but still delivers competitive features such as dual microphones, touch controls, and up to 6.5 hours of battery life per charge. With the case, total battery life amounts to 24 hours. Color options include Forest Green, Midnight Black, and Ice Blue White, adding a vibrant choice for users.
NovaWatch Series: Smartwatches for Health and Convenience
Alongside audio products, Ai+ introduced two smartwatches in the NovaWatch lineup. The first one, NovaWatch Wearbuds, retails for about $95 USD and combines a smartwatch with wireless earbuds in one integrated device. The earbuds can be detached and stored inside the watch body, offering portability without the hassle of separate cases.
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NovaWatch Wearbuds feature a 1.43-inch AMOLED display with a high resolution of 466×466 pixels. Bluetooth 5.3 dual mode ensures stable connectivity. Health tracking functions include heart rate and SpO2 monitoring. Notably, this model integrates ChatGPT, providing users quick access to information and assistance.
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It has 2GB of internal storage, allowing users to save music directly on the device, facilitating offline listening. The watch battery capacity is 310mAh, while each earbud has a 25mAh battery, balancing extended usage between watch functions and audio playback.
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The second model, NovaWatch Active, is more traditional and priced around $30 USD. It sport a squircle-shaped 1.73-inch AMOLED screen with the same 466×466 resolution. It includes a functional rotary crown for ease of navigation and supports Bluetooth calling, enabling phone calls directly from the wrist.
- NovaWatch Active carries an IP68 certification, ensuring resistance to water and dust. The 300mAh battery supports daily usage needs. Its health features are comprehensive, covering heart rate, SpO2, sleep tracking, stress monitoring, and women’s health metrics.
Availability and Market Positioning
All NovaPods and NovaWatch products will be sold exclusively on Flipkart starting February 27 at noon Indian Standard Time. This launch illustrates Ai+’s commitment to broadening its smart device portfolio. By offering devices in different price ranges, the company aims to capture various consumer segments—from first-time buyers to tech enthusiasts seeking more advanced features.
Ai+’s expansion into affordable audio and wearable technology signifies a notable step toward developing a seamless, interconnected ecosystem. The durable, feature-rich NovaPods earbuds and versatile NovaWatch smartwatches provide cost-effective solutions to everyday tech needs, from enhanced audio experiences to proactive health tracking.
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