Price movement in the offline smartphone market is creating an unusual split between freshly listed models and older premium devices. On one side, new phones are appearing on shelves before their official release, while on the other, former flagships from Xiaomi and Vivo are dropping to levels that make them far easier to reach.
The most attention goes to Infinix Hot 70, which has already been seen in offline stores ahead of its formal launch. For buyers watching the entry-level and lower midrange segment, that early appearance makes it one of the most noticeable new options on display.
A new model appears before its launch
Infinix Hot 70 comes with the Helio G100 Ultimate chipset, a 6,000 mAh battery, 45W fast charging, and a 120 Hz display. The 6/128 GB variant is being offered at around Rp2.700.000.
That price places it in a competitive position for shoppers who want a newly released phone with a relatively complete feature set. Its early presence in offline retail also highlights how physical stores often move faster in stocking devices before their official announcement.
Affordable models keep filling the lower price tiers
Below that level, Redmi 15C in the 6/128 GB variant is listed at Rp2.100.000. It carries a 6,000 mAh battery and a 6.9-inch display.
Redmi 15 in the 8/128 GB variant is also drawing attention at Rp2.500.000. It relies on the Snapdragon 685 and a 7,000 mAh battery with Full HD support, making it stand out in the lower midrange segment.
Tecno Spark 40 Pro Plus in the 8/256 GB variant is priced at Rp2.900.000. Its main appeal is the curved 1.5K AMOLED display, which is described as very sharp.
Midrange devices still offer strong value
Infinix Note 60 Pro in the 8/256 GB variant is being sold for Rp4.700.000. It uses the Snapdragon 7S Gen 4 and targets users who need stable performance, including for competitive gaming.
Poco X Pro Max in the 12/256 GB variant sits higher at Rp6.900.000. The phone uses the MediaTek Dimensity 9500S and a massive 8,500 mAh battery, two specifications that make it stand out in the upper segment.
Flagship prices are sliding in the secondhand market
The secondhand and like-new market is also active, especially for buyers looking for premium features with a lower budget. Xiaomi and Vivo models are among the most visible names in this category.
Xiaomi 14T 12/512 GB with Leica Camera is listed at Rp5.000.000, while Xiaomi 15 12/256 GB is priced at Rp9.250.000. A Xiaomi flagship with Snapdragon 8 Elite Gen 5, Leica optical lenses, and 12/512 GB memory is also being tracked at Rp15.100.000, a figure that is still below its official retail price.
On the Vivo side, Vivo V40 12/256 GB with Zeiss Camera is sold at Rp4.250.000. Vivo X70 Pro 12/256 GB has fallen sharply and is now available at Rp4.500.000, or as much as Rp8 million below its launch price.
Foldables and iPhone units remain active in the premium used segment
Two foldable phones that originally launched around Rp25 million are now much more accessible. Oppo Foldable 16/512 GB and Huawei Mate X6 12/512 GB are both available in the official secondhand market at around Rp11.000.000.
Apple units are moving as well. iPhone Air 256 GB is listed at Rp15.500.000, while iPhone 17 256 GB is being sold at Rp15.750.000. iPhone 17 Pro Fullset Ori is priced at Rp22.500.000, and secondhand iPhone 17 Series units from ex-iBox stock are reported to still have clean physical condition with most Battery Health values at 100 percent.
