Ferrari has chosen a striking way to enter the full-electric era. The first EV in the brand’s history is not a two-door supercar, but a five-door luxury sedan with room for five passengers and a 597-liter trunk, the largest cargo area Ferrari has ever offered.
That model is Luce, introduced as a 2027 model and positioned as a major shift in how Ferrari presents performance in an electric age. It keeps the brand’s focus on speed and emotion, but wraps it in a body style that is more practical and far more spacious than the layouts usually associated with the Prancing Horse.
A new shape for a familiar performance badge
Ferrari did not simply electrify an existing model line. Luce was developed as a pure EV from the start, and its design abandons the mid-engine supercar formula that has long defined the brand.
Instead, Ferrari went with a large five-door sedan profile with a low, streamlined stance. The car’s appearance was shaped with Centro Stile and LoveFrom, the creative studio founded by former Apple design chief Sir Jony Ive and Marc Newson.
The result is a futuristic silhouette with an aerospace-inspired feel. One of its most distinctive features is the coach door setup with rear hinges, a detail that gives the sedan a more elegant and unconventional presence than other Ferrari models.
Interior choices that avoid the usual EV playbook
Inside, Ferrari has resisted the trend of turning the cabin into a screen-first environment. Luce relies on tactile controls, custom metal switches, and a steering wheel made from 100 percent recycled aluminum.
The dashboard uses four custom-shaped Samsung OLED displays, but they are integrated into the architecture instead of dominating it. Ferrari also fitted the car with an elastic-mounted subframe to reduce vibration and noise, preserving the sense that Luce is still meant to feel like a high-performance machine.
Buyers will also get six preconfiguration options. The available combinations include Rosso Corsa with Nero 110552, Rosso Fiammante with Blu Lipari, Rosso Dino WB with Arancio Mikonos 39177, Giallo Luce with Crema 3997, Bianco Artico PPG 205002 with Nero 110552, and Azzurro La Plata with Beige Tradizione.
Powertrain built around extreme performance
Under the body, Luce sits on a bespoke 880V platform. Ferrari uses four electric motors with all-wheel drive, and each wheel is powered by its own permanent-synchronous radial-flow motor.
Ferrari says the motors use Halbach array technology inspired by Formula 1. Combined output reaches 1,035 hp, or 830 kW, placing the sedan firmly in the upper tier of electric performance cars.
The acceleration figures are equally aggressive. Ferrari claims 0-100 km/h in 2.5 seconds, 0-200 km/h in 6.8 seconds, and a top speed of 310 km/h.
Energy comes from a 122 kWh NMC battery supplied by SK On. Ferrari says the car can travel more than 530 kilometers on a single charge, while DC fast charging is supported up to 350 kW.
Keeping the emotional side of Ferrari alive
Ferrari appears to understand that an EV can lose some of the sensory character associated with combustion engines. To address that, Luce uses a dedicated acoustic system that does more than simulate artificial sound.
The setup uses precision accelerometers to capture vibrations and movement patterns from the rotating drivetrain components. That data is then processed and amplified through a 21-speaker, 3,000-watt audio system, creating real-time sound feedback for the driver.
Ferrari’s goal is to preserve the physical connection that has long been part of its performance identity, even with a fully electric power source. The car also gets 48V active suspension, eliminating the need for conventional anti-roll bars, along with rear-wheel steering and torque vectoring on both axles to sharpen stability and cornering precision.
Built for regular production, not just limited spectacle
Unlike many exotic performance machines that remain rare, Luce will enter Ferrari’s regular production line. Orders are already open, and first deliveries are scheduled to begin in 2027.
Pricing starts at €550,000, or $640,000. That figure places Luce among Ferrari’s most significant new models, not only because it is the company’s first EV, but also because it brings a five-door sedan format into Ferrari’s high-performance world.
Source: sundayguardianlive.com
